Mengenal 4C dalam Marketing Mix

4c marketing mix  The marketing 4C is an evolution of 4P marketing due to digitisation Unlike the 4P strategy which is based on the product  So, while the traditional 4P marketing mix revolves around the business perspective, the 4cs marketing focuses more on Customer Experience 4cs

Illustration about marketing mix of 4P Marketing model, 4C Marketing model and 4E marketing model vector Illustration of convenient, produce, The Marketing Mix 4C's · Communication – According to Lauterborn, “promotion” is manipulative while communication is “cooperative” · Consumer Wants and Needs

Download 4C Marketing Mix: Consumer, Cost, Convenience and Communication Business concept animation Stock Video and explore similar videos at Adobe Stock  Created in 1990, the 4 Cs of the marketing mix is the original 4 C framework It consists of: Customer Wants and Needs; Cost; Convenience; Communication