What is Marketing 4C – Marketing Mix as seen by the client!

4c marketing mix  Download 4C Marketing Mix: Consumer, Cost, Convenience and Communication Business concept animation Stock Video and explore similar videos at Adobe Stock  Customers; Cost; Convenience; Communication Customers The first C of the 4 C's marketing mix is Customers and is about

marketing strategy You need to find the right mix of all 4 C's to create a campaign to reach your target market and help you achieve your Business digitalization also evolve the marketing mix from 4P to 4C (co-creation, currency, communal activation, and

Marketing is all about understanding the needs and preferences of your customers, and providing them with products or services that meet their requirements  Kotler et al suggest a marketing mix with four C's: Co-creation, Currency, Communal Activation and Conversation